function uc_googleanalytics_ecommerce_js in Ubercart 6.2
Same name and namespace in other branches
- 8.4 uc_googleanalytics/uc_googleanalytics.module \uc_googleanalytics_ecommerce_js()
- 7.3 uc_googleanalytics/uc_googleanalytics.module \uc_googleanalytics_ecommerce_js()
Build the e-commerce JS passed to Google Analytics for order tracking.
Supports Google Analytics 2.x, 3.x and 4.x.
Parameters
$order: The fully loaded order object to convert into GA JS.
Return value
The JS that should be added to the page footer.
1 call to uc_googleanalytics_ecommerce_js()
- uc_googleanalytics_footer in uc_googleanalytics/
uc_googleanalytics.module - Implements hook_footer().
File
- uc_googleanalytics/
uc_googleanalytics.module, line 96 - Adds the required Javascript to the checkout completion page to allow e-commerce statistics tracking through Google Analytics.
Code
function uc_googleanalytics_ecommerce_js($order) {
$script2 = '';
$script3 = '';
$script4 = 'ga("require", "ecommerce");';
// Lookup the name of the country or default to the ID if it can't be found
// for some reason.
if ($country_data = uc_get_country_data(array(
'country_id' => $order->billing_country,
))) {
$order->billing_country_name = $country_data[0]['country_name'];
}
else {
$order->billing_country_name = $order->billing_country;
}
// Lookup the name of the zone.
$order->billing_zone_name = uc_zone_get_by_id($order->billing_zone);
// Calculate order tax and shipping totals.
$order->tax_total = 0;
$order->shipping_total = 0;
foreach ($order->line_items as $line_item) {
if ($line_item['type'] == 'tax') {
$order->tax_total += $line_item['amount'];
}
elseif ($line_item['type'] == 'shipping') {
$order->shipping_total += $line_item['amount'];
}
}
// Build the transaction arguments.
$trans = array(
'order_id' => $order->order_id,
'store' => variable_get('uc_store_name', variable_get('site_name', 'Ubercart')),
'total' => $order->order_total,
'tax' => $order->tax_total,
'shipping' => $order->shipping_total,
'city' => $order->billing_city,
'state' => $order->billing_zone_name,
'country' => $order->billing_country_name,
);
// Allow modules to alter the transaction arguments.
drupal_alter('ucga_trans', $trans, $order);
// Put the arguments into an array that is safe to implode directly.
$args = array(
'"' . $trans['order_id'] . '"',
drupal_to_js($trans['store']),
'"' . $trans['total'] . '"',
'"' . $trans['tax'] . '"',
'"' . $trans['shipping'] . '"',
drupal_to_js($trans['city']),
drupal_to_js($trans['state']),
drupal_to_js($trans['country']),
);
// Create Google Universal Analytics friendly associative array.
$universal_args = array(
'id' => $trans['order_id'],
'affiliation' => $trans['store'],
'revenue' => $trans['total'],
'tax' => $trans['tax'],
'shipping' => $trans['shipping'],
'city' => $trans['city'],
'region' => $trans['state'],
'country' => $trans['country'],
);
// Add the transaction line to the JS.
$script2 .= 'pageTracker._addTrans(' . implode(', ', $args) . ');';
$script3 .= '_gaq.push(["_addTrans", ' . implode(', ', $args) . ']);';
$script4 .= 'ga("ecommerce:addTransaction", ' . drupal_to_js($universal_args) . ');';
// Loop through the products on the order.
foreach ($order->products as $product) {
$product->category = '';
// Try to find a category (term) for the product. Since products most often
// only have one category, the first one returned (based on tid) is chosen.
if (module_exists('taxonomy')) {
$terms = taxonomy_node_get_terms(node_load($product->nid));
if (count($terms)) {
$term = array_shift($terms);
$product->category = $term->name;
}
}
if (empty($product->category)) {
$product->category = t('No category');
}
// Build the item arguments.
$item = array(
'order_id' => $order->order_id,
'sku' => $product->model,
'name' => $product->title,
'category' => $product->category,
'price' => $product->price,
'qty' => $product->qty,
);
// Allow modules to alter the item arguments.
drupal_alter('ucga_item', $item, $product, $trans, $order);
// Create a context for uc_price
$context = array(
'revision' => 'altered',
'type' => 'order_product',
'caller' => 'uc_googleanalytics',
'subject' => array(
'order_product' => $product,
'order' => $order,
'node' => node_load($product->nid),
),
);
// Put the arguments into an array that is safe to implode directly.
$args = array(
'"' . $item['order_id'] . '"',
drupal_to_js($item['sku']),
drupal_to_js($item['name']),
drupal_to_js((string) $item['category']),
'"' . uc_price($item['price'], $context) . '"',
'"' . $item['qty'] . '"',
);
// Create Google Universal Analytics friendly associative array.
$universal_args = array(
'id' => $item['order_id'],
'sku' => $item['sku'],
'name' => $item['name'],
'category' => (string) $item['category'],
'price' => uc_price($item['price'], $context),
'quantity' => $item['qty'],
);
// Add the item line to the JS.
$script2 .= 'pageTracker._addItem(' . implode(', ', $args) . ');';
$script3 .= '_gaq.push(["_addItem", ' . implode(', ', $args) . ']);';
$script4 .= 'ga("ecommerce:addItem", ' . drupal_to_js($universal_args) . ');';
}
// Add the function to submit the transaction to GA.
$script2 .= 'pageTracker._trackTrans();';
$script3 .= '_gaq.push(["_trackTrans"]);';
$script4 .= 'ga("ecommerce:send");';
// Detect Google Analytics module version.
$version = db_result(db_query("SELECT schema_version FROM {system} WHERE type = 'module' AND name = 'googleanalytics'"));
if ($version >= 6400) {
return $script4;
}
elseif ($version >= 6300) {
return $script3;
}
else {
return $script2;
}
}