README.txt in Google AdWords Conversion Tracking 7.2
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Google Adwords Tracking module for Drupal 7.x. This module adds tracking information (JS) to nodes that you want to track for advanced ROI reports with Google Adwords REQUIREMENTS ------------ * Google Adwords Account * An existing conversion tracking in your Google Adwords account (you will need the information from this to complete setup) INSTALLATION INSTRUCTIONS ------------------------- 1. Copy the files included in the tarball into a directory named "google_adwords" in your Drupal sites/all/modules/ directory. (Or use drush "drush dl google_adwords") 2. Login as site administrator. 3. Enable the Google Adwords module on the Administer -> Modules page (Under the "Statistics" category). 4. Fill in required and desired settings on the Administer -> Configuration -> System -> Google Adwords page. This includes specifying which role(s) the Adwords code should be displayed for. 5. To complete the installation you will now have to add the Google Adwords field to a content type. Under Structure -> Content Types -> <Choose Your Content Type> -> Manage Fields -> Add new field (Field type: Google Adwords). 6. If you have setup all the information in #4 with your Google Adwords tracking information you will now see the information from step 4 as the default value for the field. Save content type. 7. One last step before tracking will function. Conversion labels have to be setup on a per node basis! Now edit a node that you want to track. Find the Google Adwords field and supply the "Conversion label" that Google Adwords gave you when you setup tracking look for "var google_conversion_label = "SOMELONGSTRINGOFSTUFF";" 8. Once you have created a node with the Adwords tracking code, view the source code of the finished node and locate the tracking code to verify it is there. Make sure you view the page as a user with one of the roles assigned in step 4. If you chose only the Anonymous role, make sure to log out before viewing the page. 9. Once you start getting conversions via the page, verify in Google Adwords that the conversions are showing up in your Adwords reports. 10.Enjoy better ROI tracking on your PPC campaigns.
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README.txtView source
-
- Google Adwords Tracking module for Drupal 7.x.
- This module adds tracking information (JS) to nodes that you want to track for
- advanced ROI reports with Google Adwords
-
- REQUIREMENTS
- ------------
- * Google Adwords Account
- * An existing conversion tracking in your Google Adwords account (you will
- need the information from this to complete setup)
-
- INSTALLATION INSTRUCTIONS
- -------------------------
- 1. Copy the files included in the tarball into a directory named
- "google_adwords" in your Drupal sites/all/modules/ directory. (Or use
- drush "drush dl google_adwords")
- 2. Login as site administrator.
- 3. Enable the Google Adwords module on the Administer -> Modules page
- (Under the "Statistics" category).
- 4. Fill in required and desired settings on the Administer -> Configuration ->
- System -> Google Adwords page. This includes specifying which role(s) the
- Adwords code should be displayed for.
- 5. To complete the installation you will now have to add the Google Adwords
- field to a content type. Under Structure -> Content Types ->
-
-> Manage Fields -> Add new field
- (Field type: Google Adwords).
- 6. If you have setup all the information in #4 with your Google Adwords
- tracking information you will now see the information from step 4 as the
- default value for the field. Save content type.
- 7. One last step before tracking will function. Conversion labels have to be
- setup on a per node basis!
- Now edit a node that you want to track. Find the Google Adwords field and
- supply the "Conversion label" that Google Adwords gave you when you setup
- tracking look for "var google_conversion_label = "SOMELONGSTRINGOFSTUFF";"
- 8. Once you have created a node with the Adwords tracking code, view the source
- code of the finished node and locate the tracking code to verify it is there.
- Make sure you view the page as a user with one of the roles assigned in
- step 4. If you chose only the Anonymous role, make sure to log out before
- viewing the page.
- 9. Once you start getting conversions via the page, verify in Google Adwords
- that the conversions are showing up in your Adwords reports.
- 10.Enjoy better ROI tracking on your PPC campaigns.